Salaries in the IT sector continue to stagnate as attrition rates continue to fall along with discretionary spends by clients. “The small increase in the average package has nothing to do with domestic IT companies, it’s the doing of the Global Capability Centres (GCCs) who hired aggressively and paid huge premiums,” a top-executive at a staffing company said.
“The current dip in packages represents corrective action by organisations as they realised the correct metrics,” stated Pasupathi, chief operating officer at HirePro. “During the pandemic, companies experienced substantial expansion, leading to excessive hiring and increased wages. Therefore, what we are currently witnessing in the job market is essentially the repercussions of COVID,” he added.
The need to build diverse and inclusive workforces has become a top priority for most organisations today. Both attributes drive success and enhance innovation, creativity and production. Traditional recruitment methods often harbour various biases that get in the way of implementing diverse and inclusive recruitment practices. Biases are often ingrained in people because of personal experiences or societal conditioning over the years. Such an attitude results in qualified candidates from underrepresented groups being left out. Worse, such candidates do not apply at all. Fortunately, the recruitment landscape has been witnessing a significant transformation, largely driven by advancements in artificial intelligence (AI) and technology. These innovations have not only streamlined traditional hiring processes but have also played a pivotal role in promoting diversity, equity and inclusion (DEI) in organisations.
The role of AI in inclusive recruitment
AI-powered recruitment tools help mitigate many biases. They focus on more objective criteria such as skills and relevant qualifications. Candidate data is analysed without prejudice, leading to an impartial and fair evaluation. Further, since AI-driven tools and algorithms are sophisticated and can analyse vast amounts of data, larger talent pools can be evaluated at quicker rates.
Bias mitigation
Traditional recruitment processes often suffer from unconscious biases, leading to homogenous teams and limited diversity. AI, however, can help eliminate these biases by focussing solely on a candidate’s qualifications, skills and experience rather than factors such as gender, ethnicity or age. AI-powered tools can mask resumes and remove identifying information that could lead to biased decisions. Additionally, AI algorithms can be trained to recognise and eliminate language that could indicate bias in job descriptions. This will help ensure that job postings appeal to a diverse range of candidates. For example, if an organisation is not attracting candidates from certain underrepresented groups, AI can help the organisation address these failings. Considering that so many professionals, equipped with diverse experiences, prefer to work independently, it is important for organisations to make job descriptions attractive and inclusive.
AI tools can also help organisations identify trends and patterns in their existing diversity initiatives, which can be improved if required.
Improved candidate matching
AI has also revolutionised the way candidates are matched with job opportunities. By analysing a candidate’s skills, experience and preferences, AI algorithms can identify roles that are the best fit, regardless of background or demographic factors. This not only benefits candidates by connecting them with relevant opportunities but also helps organisations build more diverse and inclusive teams.
Enhanced candidate experience
AI-powered chatbots and virtual assistants have transformed the candidate experience by providing real-time support and personalised communication throughout the recruitment process. These tools can answer candidate queries, schedule interviews and provide feedback, creating a more engaging and inclusive experience for all applicants. Additionally, there is continuous engagement, job alerts being received on time, transparent communication and streamlined processing of applications. All these services not only make candidates feel valued and respected; the approach also reinforces the organisation’s commitment to diversity and inclusion.
Further, AI tools can analyse and understand what diverse candidates look for as part of their experience and help organisations tailor the recruitment process accordingly. Building a positive candidate experience is a critical part of the recruitment process today. In fact, an industry survey reports that out of all the candidates with a positive experience, about 38% had higher chances of accepting an employment offer. Such numbers make it clear that creating a positive candidate experience is critical for a successful recruitment drive. A candidate-centric approach boosts the organisation’s brand and attracts top talent. AI can make all these possible.
Enhanced accessibility
According to the World Health Organisation (WHO), more than one billion people worldwide are estimated to have some form of disability. Such a number makes it clear that AI-powered accessibility solutions are a necessity in today’s world. Suitable candidates with certain disabilities can now take advantage of AI-powered solutions designed to enhance communication channels. For example, speech-to-text and text-to-speech systems make it easier for hearing or visually challenged candidates to access and comprehend information more effectively. AI-powered gesture detection and image recognition make hands-free interaction possible. AI makes it possible to break barriers and foster equal opportunities for all. Advancements in AI clearly make it possible for everyone to contribute and thrive on an equal footing.
Prevention of negativity
Online communication channels, whether within an organisation or on official social media platforms, can be protected from inappropriate content such as hate speech, offensive language or bullying by AI-powered tools. Sentiment analysis and advanced natural language processing (NLP) can detect such language and enable organisations to intervene and take necessary action. Recruitment channels can be similarly kept safe and respectful so that there is no biassed content.
Technology’s impact on inclusive recruitment
Apart from AI, technologies such as data analytics, virtual reality (VR) and gamification are also playing a crucial role in promoting inclusive recruitment practices.
Data analytics
Data analytics allows organisations to track and measure the effectiveness of their recruitment efforts in promoting diversity and inclusion. By analysing data related to candidate demographics, hiring outcomes and employee retention, organisations can identify areas for improvement and make data-driven decisions to enhance their DEI initiatives.
Virtual reality
VR technology is transforming the way organisations assess candidates’ skills and competencies. By creating immersive and interactive simulations, organisations can provide candidates with a realistic preview of the job role and assess their abilities in a more objective and inclusive manner.
Gamification
Gamification has emerged as a powerful tool in recruitment, especially for engaging and assessing candidates from diverse backgrounds. By incorporating game-like elements such as quizzes, challenges and simulations into the recruitment process, organisations can create a more inclusive and engaging experience for candidates, irrespective of their background or experience.
Best practices for implementing AI and technology in inclusive recruitment
While AI and technology offer tremendous potential for promoting inclusive recruitment practices, organisations must also be mindful of potential pitfalls and challenges. Here are some best practices for implementing AI and technology in inclusive recruitment:
Transparency and accountability:
Ensure transparency in how AI algorithms are used in the recruitment process and establish mechanisms for accountability to address any biases that may arise. Organisations must strictly adhere to privacy regulations while using AI and data analytics. It is very easy to cross the thin line between acceptable and unacceptable practices when innovation and ethics are on opposite sides of the equation.
Continuous monitoring and evaluation:
Regularly monitor and evaluate the impact of AI and technology on recruitment outcomes to identify and address any unintended consequences or biases.
Diverse and inclusive data:
Ensure that the data used to train AI algorithms is diverse and inclusive to avoid perpetuating existing biases in the recruitment process.
Human oversight:
While AI can streamline the recruitment process, human oversight is essential to ensure that decisions are fair, ethical and aligned with the organisation’s DEI goals. For example, interviews are exchanges where rapport, emotional intelligence and intuition are important elements. Organisations should not remove that part of the recruitment process for convenience and technical efficiency.
Training and education:
Train recruiters and hiring managers on the use of AI and technology in recruitment. Educate them on the importance of promoting diversity and inclusion.
AI and technology will continue to pave the way forward
Clearly, AI and technology have the power to revolutionise recruitment practices and promote diversity, equity and inclusion in the workplace. The use of AI-powered tools in recruitment is not merely a trend but a force that is shaping the future of the industry. By leveraging these tools effectively and implementing best practices, organisations can build more diverse and inclusive teams that drive innovation, creativity and success.
Inclusive recruitment should be considered as something more than just a moral imperative. It is a strategic advantage that can help organisations attract top talent and improve employee engagement, and, thereby, enhance their overall competitiveness in the market. Equal opportunity values human intellectual capacities and should be regarded as a core recruitment strategy.
HirePro’s AI-powered recruitment platform has been helping businesses worldwide manoeuvre their way through all the phases of building a robust talent pipeline and recruiting the most suitable candidates by harnessing the powers of AI-driven innovation and next-gen intelligence. Our intuitive workflows provide a seamless experience to hiring managers, recruiters and candidates. We take pride in being the torchbearer of Fearless Hiring.
Modern-day recruitment is an ever-evolving field that, when planned and implemented right, can be a huge enabler of organisational growth. Amidst the many buzzwords and jargon that flow through this landscape, AI is an important, not-so-new-one. However, Artificial Intelligence (AI) and its associated acronym Machine Learning (ML) are not just buzzwords; indeed, AI is a transformative technology reshaping traditional hiring processes. As businesses work hard to find the right-fit talent amidst a sea of resumes, AI has become a powerful ally that gives recruiters not just efficiency but also integrity in candidate selection. From Applicant Tracking Systems (ATS), to Resume Screening and Verification, and Video Analysis, a gamut of AI-powered tools are powering recruitment initiatives and bolstering candidate integrity goals today.
Traditionally, recruitment processes in companies big and small have been labour-intensive and prone to biases. Sorting through stacks of resumes, scheduling interviews, and evaluating candidates can be both time-consuming as well as subjective. However, with the advent of AI, recruiters now have access to sophisticated tools that streamline much of this workflow, allowing recruitment teams the freedom to focus on the more strategic aspects of talent acquisition. And AI has given wings to a key requirement that was becoming harder to target over the last decade, ironically, due to technology: candidate integrity.
Just what is the concept of candidate integrity? Candidate integrity refers to the authenticity, reliability, and ethical conduct of individuals throughout the recruitment process. It is an umbrella term that covers factors such as honesty in resume submissions, accuracy in skill assessments, and ethical behaviour in interviews. In today’s competitive job market, where trust and credibility are paramount, candidate integrity is of significant importance for employers.
How AI-powered Recruitment Works
AI can be an invaluable partner for recruitment specialists in every step of the recruitment process, typically via Applicant Tracking Systems (ATS). The best platforms have multiple features to assist recruiters:
Sourcing: AI can remove the onerous process of humans scanning hundreds of resumes, a number that can go much higher during campus or college recruitment drives. When recruiters input the kinds of qualifications they seek for a position, AI can sift through hundreds or thousands of candidate resumes and shortlist the best fit for the position. Some analysts have put the person-days saved by using AI as high as 75,000 in some companies. Post screening of resumes, AI can also be deployed to automate scheduling of interviews.
Analysis of video interviews: As recruiters talk to candidates via a video call, AI can analyse candidate behaviour, screen per preset criteria and recommend go/no-go to proceed with a candidate. AI can also be used effectively to remotely proctor candidates as they take tests and participate in coding interviews.
Chatbots to enhance the candidate experience: Whether on the company’s website or social media, a friendly and helpful AI-powered chatbot can answer typical questions and guide the candidate along the application journey. The enhanced experience can speed up the application process and boost the company’s brand among applicants as well.
AI in onboarding: Beyond sourcing, proctoring, interviewing and answering questions, AI can be deployed during candidate onboarding as well. Checking and verifying documents and answering queries 24X7, AI bots can ensure a seamless experience in the days leading up to, and including, orientation.
AI has revolutionised the recruitment landscape by introducing innovative solutions to enhance candidate integrity. Here are the top three ways AI ensures integrity in the recruitment process:
Resume Screening and Verification: AI-powered tools use natural language processing (NLP) algorithms to analyse resumes for discrepancies and inconsistencies. These algorithms can detect exaggerations or falsifications in educational qualifications, employment history, and skills. By cross-referencing information with databases and online sources, AI helps verify the accuracy of candidate credentials, ensuring that only candidates with genuine qualifications go forward in the selection life cycle.
Behavioral Assessment and Video Analysis: With remote proctoring solutions, AI enables the analysis of candidate behaviour during video interviews, giving recruiters key insights beyond what traditional assessments can capture. Facial recognition technology and sentiment analysis algorithms can evaluate non-verbal cues, such as facial expressions and body language, to assess candidate sincerity and authenticity. In addition, speech analysis algorithms can detect variations in tone, cadence, and language patterns, offering valuable indicators of candidate honesty and integrity. By incorporating these advanced assessment techniques, AI enhances the reliability of candidate evaluations, helping recruiters make more informed hiring decisions.
Mitigation of bias: AI models, when trained on the right data sets, can also weed out the typical human bias that enters any recruitment process. This, by itself, can be an important step that ensures that right-fit candidates with integrity move forward in the recruitment process – purely based on their skills, qualifications and fit for the role, regardless of their background, gender, sexual orientation, connections or any other biassing factors. Technology supported by AI, in fact, may even diversify companies’ talent pools with non-traditional candidates!
The Ethics of AI-powered recruitment
While discussing mitigation of bias with AI models, the phrase “when trained on the right data sets” is critical. It bears a second look, or more discussion and scrutiny: does bringing Artificial Intelligence and related technologies into the recruitment process engender more bias than it is supposed to mitigate?
Consider, for example, AI that can discern fitment from physical properties such as speech and the human voice. If AI is trained on particular data sets that biases it towards (or against) a particular tone or cadence of speech, it can unfairly impact a particular group of people. Companies and recruitment leaders are well served to keep a watchful eye on the datasets used to train their AI technologies and mitigate such biases.
Previously, recruiters used psychometric tests to gauge cognitive abilities and personality traits as determinants for role fitment. The AI technologies that are deployed today are based on newer science: observational and research studies. They have proven to be amazingly effective at predicting role fitment.
However, caution must be exercised in training and maintaining the models, making it critical to partner with the right technology partner who is cognisant of company policies as well as the law of the land.
As Lynne Guey elaborates in her perceptive article in the Princeton Journal of Public and International Affairs, we should “..explore AI’s full scope, not just from standard technocratic or ethical perspectives that seek to apply the technology for national security or commercial gains, but also through the lens of ecological and humanistic disciplines that lend experience beyond what is necessary for entrance into the labour market.”
Beyond these tactical ways that AI can assist recruiters, a key AI-driven strategic approach to recruitment bears discussion: predictive analytics. AI can analyse historical employment data, including hiring, candidate acceptance, onboarding, candidate performance and beyond, and detect patterns and trends that may be unseen by human recruiters. Such analysis can be invaluable when fed into future recruitment drives. For example, a pattern of many students from a particular institute or university being let go or leaving a company within a year of being hired may help recruiters decide whether they should continue to conduct recruitment drives at that college or university.
Reinforcing Candidate Integrity: Best Practices For Humans in the AI-Powered Recruitment Loop
Ensuring candidate integrity via AI is a two-way street. The hiring company itself must establish and uphold ethical practices in its recruitment policies and processes, as a natural way of attracting ethical talent. Here are some best practices companies using AI in their recruitment can follow:
Transparency: Be transparent about the use of AI in your recruitment, including the various facets of the technology. Invite feedback, and establish channels to elicit feedback.
Training: Train your recruitment teams, hiring managers, and related personnel on the right use of AI. Ensure there is continuous learning that adapts and evolves along with the organisation’s needs, as the technology evolves.
Legal considerations: Ensure your AI in recruitment practices are legal in the country(/ies) you operate in. Do not transgress the law of the land.
Audits: Perform regular audits of the data sets in use in your ATS, and the training employed on the models. Schedule regular tests to check for biases and work towards mitigating them. Integrate these drives with your Diversity and Inclusion considerations to ensure unbiased screening and implementing inclusive language analysis.
Focus on the positives: Treat the human-AI collaboration as a way to enhance your organisation’s talent pool and foster creativity and innovation. These are, ultimately, drivers for business growth. AI is a powerful enabler for business growth when calibrated carefully and used right.
The integration of AI and ML into the recruitment process heralds a new era of efficiency and integrity for recruiters and candidates alike. By leveraging AI-powered tools in the recruitment and onboarding process, including in resume screening, verification, and behavioural assessment, employers can mitigate the risks of hiring dishonest or unqualified candidates. As AI continues to evolve, its role in ensuring candidate integrity will become increasingly indispensable, reshaping the future of talent acquisition.
Nidhi recently graduated in business management and went home for a break, before starting her first job in Goa. You may think that lady luck is on Nidhi’s side, but the reason Nidhi got “lucky” is that she had worked hard during her four-month internship at the Bangalore office of the same company while still in college. This gave her ample opportunity to demonstrate her skills and knowledge. Internships are a great way for college students to gain short-term professional experience at a company. They get to experience first-hand how the company or department functions, understand possible career paths and learn about employer expectations. Most interns are guided by a supervisor and obtain critical feedback from the employer. An internship opens up employment opportunities for college students, giving them a jumpstart to their first job.
Companies benefit from internship programmes too. As in Nidhi’s case, the company could evaluate the candidate for a considerable period and, thereby, save time and money it would have spent on hiring. There are several reasons why companies should offer internship programmes.
Why companies should start internship programmes
Get fresh perspectives: Young people bring new ideas and creativity. For instance, digital natives have a good understanding of social media and what brands must do to stay visible and engage customers. New voices offer companies the opportunity to continuously evolve, which is a must in today’s dynamic and digital market. Young college students are motivated and passionate and can infuse fresh enthusiasm into the work environment. They naturally challenge methods and procedures that could be outdated.
Develop a talent pool: With 89% of Indian youth preferring to do an internship, companies have the opportunity to develop a talent pool. Since interns are already familiar with the company structure, departments, projects and culture, they become easier to hire.
Mentorship and project-based activities are good ways to understand the skill sets of interns. Nurturing young minds lets companies develop a futuristic talent pipeline. Offering internships is a smart way to evaluate candidates and understand the roles for which they might best fit. Rather than focussing on just academic credentials, internship programmes let companies evaluate candidates for on-the-job performance, a necessary parameter for skill-based hiring.
Secure talent: According to a study conducted by the National Association of Colleges and Employers (NACE) in the US, 58% of interns are converted into full-time employees. 80% of companies consider internship programmes to be the best return on investment (ROI) when it comes to candidate sourcing. Internship programmes offer better employee retention too. 75.5% of paid interns hired as full-time employees continued to be employed a year later, as compared to just 51.5% of employees who were not part of the internship programme.
Reduce hiring and staffing costs: Offering internships is an effective way to manage staffing requirements. Often, when budgets are stretched, it may not be feasible to hire high-cost experienced people. In these cases, you can optimise resources by hiring interns to do the simpler, non-critical tasks and using experienced staff for other critical activities. This apart, offering entry-level jobs to interns when they finish college reduces both time and cost of hiring. Companies need not opt for long-winded candidate screening processes or talent assessments as they are already aware of the candidate’s abilities. Candidate ghosting is rarely a concern as there is an established relationship between the employer and the future employee.
Develop leadership skills: Mentoring is key to the success of internship programmes. Companies assign interns to mentors within the company. The mentors may be mid-level employees, who can be groomed for senior roles. Mentoring offers employees the opportunity to offer constructive criticism, motivate people and hone their communication skills, all of which are important aspects of leadership.
A well-planned internship programme can offer interns a good job experience and expose them to the company’s culture and values. Interns become brand ambassadors when they speak positively about the company to friends and family. Internships are also a way for companies to give back to society and academia by offering on-the-job training and developing relevant skill sets that are vital to building the workforce of the future. With both short-term and long-term benefits, internships are an essential component of talent acquisition in a competitive landscape.