After a long day of screening resumes, Anjitha goes home and switches to her favourite OTT platform in the hopes of unwinding with a new show. As the home screen loads, she realises that she does not want to endlessly browse through titles and almost switches off the TV when she stumbles upon the “Recommendations” section. She immediately discovers a show that piques her interest and marvels at the accuracy and intuitiveness of the recommendations. To her surprise, the highly calibrated algorithms of the platform seemed to know her better than she knew herself. She couldn’t help but wonder – if these technology tools can make our daily lives more organised, streamlined and pleasant, could the same be done at work?
